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Character and Environment Design for Run Sheeda Run

PROJECT TYPE:

Concept, Illustration

PROJECT DURATION:

July 2017 - April 2020

OVERVIEW

About the Project


I worked on this project during my time at we.R.play, a game development studio based in Islamabad, Pakistan.


The goal of the project was to expand the universe of the Run Sheeda Run mobile game, by creating comics around the lives of the main characters. The first step of this project was to design the characters and environments for the universe.

MY ROLE

Imagining the RSR World and Bringing it to Life


I worked on this project under the supervision of Mohsin Afzal, CEO of we.R.play, along with supporting artists, to bring his creative vision to life.


I had the opportunity and the creative freedom to flesh out the storyline, create new characters, redesign older ones, and develop their story arcs. I designed and illustrated the following characters and environments, based on the storyline of the RSR mobile game.


The main inspiration were the culture and architecture of Lahore, Pakistan as well as our own childhood experiences.


The illustrations were created using Procreate and Adobe Photoshop.

CHARACTERS

Sheeda and Chicken



Initial Sketches for Sheeda's Character


Character Design for Sheeda



Working with 3D Artists for Sheeda's 3D render




Sheeda's 3D version, created by a 3D Artist from the we.R.play team


Character Design for Chicken



Working with 3D Artists for Chicken's 3D render




Character Cards for Sheeda and Chicken



Nana


Character Design for Sheeda’s grandfather, ‘Nana’



Nani


Character Design for Sheeda’s grandmother, ‘Nani’



Ustaad Jee


Character Design for Sheeda’s school teacher, ‘Ustaad Jee’.




Character Cards for Nana, Nana and Ustaad Jee.



Qasai ki Laadliyan


Initial sketches for the Character Design of ‘Qasai ki Laadliyan’.


Character Design for the villain’s minions, ‘Qasai ki laadliyan’.



Barfi


Initial sketches for the Character Design of ‘Barfi’.


Character Design for the villain’s pet dog, ‘Barfi’.




Character Cards for Qasai ki Laadliyan and Barfi.



Height Chart


Height Chart for all the characters in Run Sheeda Run



ENVIRONMENTS

Sheeda's Playground



Concept sketches for the neighbourhood playground.




Working with 3D Artists for the playground's 3D render




Final Version of Sheeda's Classroom (illustrated by a supporting artist)



Sheeda's Bedroom



Concept sketches for Sheeda’s bedroom




Final Version Sheeda’s bedroom



Sheeda's School and Classroom



Concepts for Sheeda’s school and classroom




Final Version of Sheeda's Classroom (illustrated by a supporting artist)



Other Concepts




Graphics for marketing material.



CONCLUSION

Ready for the RSR Comics


After developing different angles and poses, the characters and backgrounds were used for the Run Sheeda Run Comics.




Thank you for reading!


Let's Talk!

If you have any questions or feedback, please feel free to reach out.

A.s.

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© 2024 Amna Saleem. All Rights Reserved.

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